The secrets of self-optimisers: why ‘microefficiencies’ are on the rise

Whether brushing their teeth in the shower or wearing slip-on shoes to save time, people are finding all sorts of ways to fine-tune their routines. Are these fun life hacks or symptoms of a snowed-under society?

https://www.theguardian.com/lifeandstyle/2025/jul/03/the-secrets-of-self-optimisers-why-microefficiencies-are-on-the-rise